All the signs are looking good for UK car insurance comparison websites this year, especially following the news that Zurich intend to dramatically increase premiums following horrific rises in the cost of bodily injury and third party insurance claims.
According to Zurich car insurance rates will increase by as much as 20% across its Broker and Direct Insurance distribution channels and there are warnings premiums could rise even more especially if the cost of claims continues to rise.
Another factor which could further drive up the cost of car insurance in 2010 is the recent bad weather which has probably doubled the number of claims normally reported at this time of year.
Lastly, UK inflation is starting to creep up especially since VAT is now back to 17.5, this will mean claims costs will rise by at least 2.5% for insurers.
Price is often the main driver as to why the public use car insurance comparison websites and the news that insurers are all ready warning of price increases will only act as an incentive for the public to shop around even more in order to seek the best value for money.